The collaboration focused on managing and optimizing SEO for the STP Trading Broker website, aiming to enhance the brand’s visibility in search engine results and strengthen its online presence within the highly competitive Forex market.

Objective
Enhance SEO structure, resolve technical issues, boost organic traffic, and improve keyword rankings for the STP Trading website on a global scale.

Challenges

• Intense competition within the Forex industry, making high search rankings challenging.

• Numerous structural issues resulting from frequent changes in website UI/UX.

• Initial lack of adherence to SEO best practices and structural optimization.

• Complexity of managing SEO across multiple languages (Arabic, English, Persian) due to a diverse international audience.

• Issues including numerous redirect chains and inefficient use of Google’s crawl budget.

Solution

• Conducted thorough technical and structural site audits to systematically identify and resolve issues.

• Optimized website architecture and resolved crawl budget issues.

• Performed comprehensive competitor analysis, extensive keyword research, and developed professional content calendars tailored for Arabic, English, and Persian audiences.

• Conducted in-depth Off-page SEO analysis and implemented effective strategies for link-building and domain authority enhancement.

Outcome
Following these strategic implementations, STP Trading’s website achieved significant SEO improvements, resulting in noticeable increases in organic traffic and stronger engagement from an international audience.

🔗 View the Project:
https://www.stptrading.io/